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Oct 28,
2004 |
Vol
3, Issue 10 | |||||||||||||||||||||||||||||||||||
| Inside This Issue:
• QuickFlash – Important Info you need to Know! • Vendor Advert. in NAPR Services Mailers • NAPR Board of Directors Discussion Items • NAPR Services New Mailing Program • Important Fax Legislation Update • Doc-Group Costs Growing Faster than Revenue • National Conferences of Interest Contact Us: NAPR Board:
President
President-Elect
Secretary/Treasurer
Immediate Past President
Directors:
NAPR Services, Inc.
Ethics
Internet/Website
Executive Vice President
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Dan Corbett Resigns as President-Elect;
NAPR President-Elect Dan Corbett has submitted a resignation from the NAPR Board of Directors. In his letter to the Board, Corbett stated, “Davis-Smith is getting out of the physician recruitment business altogether and putting all of our efforts into our new radiology management and consulting business.” NAPR wishes Dan and his company the very best.
In accordance with the NAPR Bylaws, the NAPR Board of Directors recently met for a special called meeting, and voted unanimously to appoint Sandi Brewer (who was currently serving as Vice President) to serve the unexpired term of Mr. Corbett. NAPR congratulates Ms. Brewer on her appointment.
Are you planning to attend the NAPR 2004 Fall Fly-In?
There's Still Time Book your Tickets and F L Y to the FLY-IN! If so, you need to know:
SCHEDULE
NAPR Board to Consider Vendor Advertising in NAPR Services Mailers
The NAPR Vendor Services Committee has been exploring the possibility of offering some of our vendor members the opportunity to advertise in the NAPR Services, Inc., Mailers by including in the mailings a one-page flyer about the services they offer to practicing physicians.
A major benefit of offering vendor advertising is that it would reduce the cost of participating in a mailer because the vendors’ advertising fees would help offset the mailing costs.
We have received some member feedback on this idea.
Let me attempt to further explain what the Vendor Services Committee is recommending.
Please understand that a decision on offering vendor advertising in the NAPR Services Mailings has not been finalized. This idea will be discussed at the November 11 NAPR Board of Directors meeting in Fort Lauderdale, FL.
As our Board carefully considers this move, we are trying to measure the lower cost benefits against the remote possibility that offering vendor advertising could have a negative effect on response rates.
It is my understanding that the vendors who would potentially participate in these mailings are not direct competitors with our members. The Vendor Services Committee is recommending that we should only approach vendor members who provide services such as legal, financial, relocation, licensing, and credentialing.
It would let the physician candidates know that NAPR has a working relationship with companies that can assist them in specific areas when they choose a new practice opportunity/location.
Further, the Committee is recommending that only one member vendor would be permitted to advertise per mailer. Thus, the physician would not be inundated with pages of advertisements.
Please remember, we are still in the discussion stages of how to proceed and this proposal cannot be implemented without a formal vote of the NAPR Board of Directors.
If you have any comments about this proposal, please email them to me at mbroxterman@phg.com or to Joan Pearson at joan@catalinarecruiters.com no later than Friday, November 5, 2004.
-Michael Broxterman, NAPR President
NAPR Board of Directors Discussion Items
President Mike Broxterman welcomes member input on the following topics which will be discussed at the November 11 NAPR Board of Directors meeting in Fort Lauderdale, Florida:
Dear Miss Deed:
I was speaking with a recruiter at another firm and got into a somewhat heated discussion regarding candidate referrals. I seek your sage opinion.
When I obtain a candidate name from the NAPR’s World Job Bank or Cooperative Mailing Program, I e-mail the doctor describing a practice opportunity and ask if he or she is interested and if so to e-mail me his or her CV. If I receive the CV, I e-mail it to my client after calling them to “clear” the name. If the client is interested, I e-mail the doctor requesting visit dates which I forward to the client who contacts the doctor.
My friend in the other firm says I must talk to the candidate first! I work with many doctors; I don’t have the time to actually talk to a doctor!
Is my friend right?
Too Busy
Dear Too:
You are correct in the sense that the Ethics Code neither addresses how you contact a candidate to notify them about a job nor how you obtain their permission to present his or her credentials. Notwithstanding that, I realize these are the modern times with electronic, multi-tasking, minimally invasive interpersonal skills setting the norm for business; but come on now, have you truly no time to get that extra bit of information from your candidate that will show your client that your fee is justified and earned?
Is it really so difficult to press a few telephonic buttons and actually speak with your candidate to establish some rapport?
I spoke to the Ethics Chairman and he said the Ethics Committee contemplated submitting for approval to the members requiring “live” contact with a candidate, but passed on inserting language to that effect because it was too dictatorial. He said that this is still a people-to-people business and it was not necessary to remind people of the obvious.
So, go on e-mailing to your heart’s content. It will be unfortunate if you lose a few placements each year because of your sterile relationship with your candidates, since you obviously believe that e-mail contact is the most efficient way to perform today’s recruiting business. Recruiters who operate only this way rob themselves of a powerful asset—establishing a relationship with their candidate. This gives them a distinct advantage when it comes to closing the deal and getting the doctor to sign because the candidate comes to trust your skills and judgment. While you might be saving time now, you also could be losing several thousands of dollars in lost placement fees by not speaking and establishing a relationship with your candidates.
Cordially,
Miss Deed
Miss Deed is an expert on all things ethical, and is ready to answer
your questions. All questions to Miss Deed must be accompanied by the
individual's name, telephone and e-mail address. If the individual does
not want his or her name published, we will publish the question with the
statement: "Name Withheld By Request." No questions will be considered
without verifying who the sender is. Send your questions to Miss Deed at
the following e-mail address: DearMissDeed@napr.org and your
question may appear in an upcoming NewsFlash!
NAPR Services Willing to Relocate (WTR) Mailers
NAPR Services Coop Mailings: Willing To Relocate Mailers
2004 WTR (Willing to Relocate) Mailer Program
This October we will start a new mailing program concentrating on Doctors who have identified themselves as being willing to relocate or consider another practice opportunity. This month’s 5,000 mailing pieces will go to 9 selected hot subspecialties, namely Cardiology, Gastroenterology, Hematology, Endocrinology, Pulmonary Critical Care, Critical Care Medicine, Infectious Disease, Neurosurgery and Vascular Surgery. We will be designing a new response form specifically for these mailings acknowledging the physicians’ designation as “willing to relocate”.
Important Fax Legislation Update - Please Read!
The Fax Opt In legislation has been working its way through Congress for quite some time now. Many Trade Associations, including NAPR, have been very active in getting the legislation changed from an Opt-In rule to an “existing business relationship” (EBR) exemption. In addition, the Fax Ban Coalition has been working with the FCC to delay the start of the Fax Opt-In legislation from a January 1, 2005, date to June 30, 2005, in order to provide sufficient time for Congress to complete their efforts. NAPR is pleased to let you know that the FCC has approved the stay of the legislation.
You are probably wondering what, if anything, should I be doing differently? The answer is nothing. Until such time that the final bills are enacted, you do not have to do anything differently. Even with pending legislation, many recruiting organizations still choose faxing when they need to get information into the hands of their candidates and/or clients.
You can be assured that we will continue to keep you updated on all legislation that could impact you and your clients.
Doc-Group Costs Growing Faster than Revenue
Multispecialty medical groups' operating costs per physician rose 3.1% in 2003, compared with a 3% increase in medical revenue, continuing a recent trend, according to the Medical Group Management Association. Expenses grew faster than revenue despite groups' cost-cutting efforts -- the average group lowered spending on registered nurses about 3.4% and reduced housekeeping, maintenance and security spending by about 14% in 2003, the MGMA said, releasing its latest cost report at its annual meeting in San Francisco. "What the MGMA survey does not show is whether the groups are doing without important resources or whether they actually increase efficiency," said Daniel Stech, director of the MGMA's survey operations.
Pediatric and family medicine practices reduced total operating costs by about 2.4% in 2003 against a decline in total medical revenue of about 4.3%, in both cases slightly decreasing full-time-equivalent support staff. Orthopedic surgery practices had the greatest increase in operating costs -- 7.3% in 2003 and a total increase of 36% since 1998. Fees paid to management service organizations rose about $9,000 per physician, suggesting that groups outsourced more functions or responsibilities as they cut staff. Meanwhile, medical liability premiums for multispecialty practices jumped nearly 23%.
-- by Michael Romano
National Conferences of Interest
2004
American Heart Association NCCHC World Congress of Gynecologic Endoscopy Psych. Congress RSNA 2005
American Association of Neurological Surgeons Websites that offer upcoming conference information:
www.nejm.org/meetings You
can get most dates from this web site.
The Journal of the American Medical Association lists monthly meetings
as well.
If you have questions or comments about
NewsFlash, please contact: Bill Kautter at bkautter@kmgnet.com (800-726-5613)
or Public Relations Chair John Daniel at john_daniel@daniel-yeager.com
Please note that letters and comments sent to the publisher are
automatically considered for use in upcoming issues unless you expressly
request that they not be used. You may request that you remain anonymous
in the case that your letter or comments are used. We reserve the right to
edit for brevity and/or clarity.
This eNewsletter is automatically sent to all NAPR members as an added,
free benefit of membership. Non-NAPR Members are invited to subscribe to
this newsletter by contacting Judy Clark at jclark@kmgnet.com.
The National Association of Physician Recruiters (NAPR), headquartered
near Orlando, Florida, was founded in 1984, for the purpose of creating a
national organization through which professional physician recruiters
could work together to maintain standards of excellence within the
industry and ensure the highest degree of quality in recruitment services.
Today, the NAPR represents over 400 members, including recruitment firms,
in-house staff physician recruiters, as well as contract staffing and
management, trying to make a difference in the physician recruiting
industry.
NAPR, P.O. Box 150127, Altamonte Springs, FL 32715-0127, 800-726-5613.
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